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Consumer and Eye Care Professionals Websites
DAILIES TOTAL1® and TOTAL30®
We built excitement and anticipation for the performance of DAILIES TOTAL1®, finally available in a new Toric lens. I lead our initiatives to update existing web pages to include the latest DAILIES TOTAL1® technology imagery and new DT1fA claims.
Client /
DT1
​
Role /
UI/UX
Lead Designer
Timeline
6 months
​
Year /
2021
Knowing that the powerful technology of the lens was the biggest driver of innovation of TOTAL30 for Astigmatism, we knew that our proposal to expand the contact lens process would only add the value to the TOTAL business model.
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